Will the Click-to-Cancel Rule Ever Be Enforced?
The click-to-cancel rule was proposed and eventually passed because of a massive increase in consumer complaints. The FTC had received nearly 70 consumer complaints per day about the difficulty of canceling subscriptions and memberships that were costing them money.
“Too often, businesses make people jump through endless hoops just to cancel a subscription. The FTC’s rule will end these tricks and traps, saving Americans time and money. Nobody should be stuck paying for a service they no longer want.” – previous FTC Chair Lina M. Khan
However, given the current administration’s proclivity for undoing its predecessor’s rulings, it’s completely reasonable to wonder whether or not the click-to-cancel will actually be enforced, particularly when you consider how many businesses are fighting to get it overturned.
A trade group consisting of businesses like Disney, Comcast, COX, and Warner Bros Discovery has been attempting to block the ruling from taking effect by suing the FTC for overstepping its powers. With that kind of power behind the efforts to shut it down, this delay could easily turn into a permanent halt.
