Fitbit Versa 4 dips below Prime Day pricing before Black Friday

If you’re on the lookout for a new fitness tracker to help get you back on the right side of your exercise regimen, then this Fitbit deal is a true gift.

We’re expecting several Fitbit devices to fall in price this Black Friday period, but this offer for the Google Fitbit Versa 4 Fitness Smartwatch really takes the biscuit.

The smartwatch usually went for £179, but you can now pick it up for the much lower price of just £125, in black or blue versions.

That’s the cheapest we can recall, and even cheaper than the Prime Day events pricing this year.

Fitbit Versa 4 dips below Prime Day pricing this Black Friday

Usually £179, this smartwatch is down to £125 (saving 30%).

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It’s an easy device to recommend to anyone, as there aren’t many smartwatches out there at this price that can also match the features found on the Versa 4, particularly when it comes to maintaining a healthy and active lifestyle.

As an example of just how helpful the watch can be, one of the big features of the Versa 4 is a built-in GPS.

When activated, it allows you to track runs and cycling sessions accurately without needing to have your smartphone to hand, making the Versa 4 a better companion for outdoor exercise.

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Beyond the built-in GPS, the battery life of the Google Fitbit Versa 4 really raises the bar. Unlike the many wearables on the market, the Versa 4 can actually run for up to six days on a single charge.

That kind of longevity really takes the pressure off of having to charge the watch every night and the essential use of battery to get you through to the next day.

To bring things full circle, it can be easy to become overwhelmed by the amount of choice available when it comes to smartwatches and fitness trackers, but at just £125, there’s no denying that the Google Fitbit Versa 4 is one of the best buys going right now.

The Fitbit Versa 4 is a solid, affordable fitness tracker packed into a smartwatch body, but doesn’t really build on the good work Fitbit did with the Versa 3. In fact, it offers fewer features and is still hamstrung by its Premium subscription service, which actually makes the last Versa a better buy.

• 
  Reliable sleep tracker
• 
  Physical button returns
• 
  Smooth UI

• 
  Third party app support is gone
• 
  Resting and exercise heart rate accuracy
• 
  Stress features a work in progress

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