Free Integrated Marketing Plan Templates |

When your messaging aligns across every touchpoint, customers are more likely to recognize your brand, trust it, and take meaningful action.

Imagine launching a marketing campaign where every channel—social media, email, paid ads, and content—works in perfect harmony to deliver a unified and memorable brand experience.

That’s integrated marketing at work.

The right integrated marketing plan template helps you streamline your strategy, keep your messaging consistent, and drive better results.

In this blog, we’ll explore the best free marketing plan templates to help you craft smarter, more cohesive campaigns. Let’s dive in!

What Are Integrated Marketing Plan Templates?

An integrated marketing plan template is a framework that helps businesses create a cohesive and go-to marketing strategy across multiple channels.

Instead of running separate campaigns in silos, where social media, email, ads, and content marketing operate independently, an integrated plan aligns everything to deliver a unified message.

Think of it as your go-to guide for keeping all your marketing communications on the same page. It lays out:

✅ Your goals: What are you trying to achieve?

✅ Your target audience: Who are you talking to?

✅ Your messaging: What’s the story you’re telling?

✅ Your channels: Where are you sharing your message?

✅ Your timeline: When is everything happening?

✅ Your success metrics: How will you track results?

The right template aligns everything so customers get the same strong, memorable experience no matter where they interact with your brand.

What Makes a Good Integrated Marketing Plan Template?

A good integrated marketing plan template combines all elements into a clear, consistent strategy that connects with your target audience across multiple marketing channels.

It ensures your marketing team is aligned, your messaging is strong, and every piece of your campaign supports your bigger brand goals.

Here’s what sets a great template apart:

• Clear marketing strategy: A well-structured, integrated marketing communication plan template outlines your objectives, key messages, and unique selling propositions, making sure your brand’s voice stays consistent
• Multi-channel approach: Whether it’s digital marketing, public relations, social media, or email, a strong template helps map out how different marketing activities work together
• Consistent messaging: Customers should get the same experience whether they see an ad, open an email, or read a blog post. A solid integrated marketing campaign plan template keeps your marketing communications aligned across all touchpoints
• Defined roles & responsibilities: A good template helps your marketing team stay on track, outlining who handles what, from social media content to PR outreach
• Measurable goals: The best integrated marketing communication plans include key performance indicators (KPIs) to track success, helping you refine your approach and improve future campaigns

Best Integrated Marketing Plan Templates to Explore

When crafting a winning marketing strategy, having a structured plan is essential. The right template helps you align your messaging, coordinate campaigns across channels, and track performance effectively.

offers a suite of powerful marketing plan templates designed to optimize planning, execution, and collaboration. As the everything app for work, it organizes your marketing initiatives and enhances team productivity with workflow automation, real-time collaboration, and data-driven insights. 

Here are the top integrated marketing plan templates to explore and elevate your marketing strategy:

1. Integrated Campaigns Template

Running a marketing campaign without a solid plan? That’s like setting sail without a map. ’s Integrated Campaigns Template keeps everything in one place, including your strategy, tasks, timelines, and collaboration, so your marketing department stays aligned and efficient. 

It streamlines your marketing efforts across multiple channels, ensuring every message reaches the right audience at the perfect moment.

💫 Why you’ll love this template:

• Organize tasks and campaigns in a single dashboard
• Open the template in four views, including list, conversation, calendar, and whiteboard
• Track progress with visual workflows and timelines
• Use mind maps to develop your marketing roadmap and collaborate with team members

2. Marketing Plan Template

A great marketing plan keeps your team focused, your strategy clear, and your campaigns running smoothly. ’s Marketing Plan Template helps map everything, from defining your target audience to aligning marketing activities across different channels. 

Built-in task tracking, collaboration tools, and customizable workflows simplify planning while keeping everyone on the same page.

💫 Why you’ll love this template:

• Open in 5 views, such as the Key Results, Timeline, Objectives, and Progress Board
• Use 6 custom attributes, including Quarter, Task Type, Impact, Progress, and Percent Completion, to save essential information
• Define clear goals, KPIs, and success metrics in the Objectives List View
• Track measurable goals with Key Results View
• Set a clear timeline for completing various tasks with Timeline View

3. Marketing Action Plan Template

Every successful campaign starts with a solid marketing plan. And ’s Marketing Action Plan Template helps you create that action plan! Outline clear objectives, define your target audience, and map a structured approach to reaching them. 

This template also lets you create an easy-to-access marketing campaign checklist to list your marketing strategies, events, and tasks. Use the built-in tracking and deadlines feature to track progress. 

💫 Why you’ll love this template:

• Set clear goals and define key success metrics
• Outline your promotion strategy in an easy-to-follow format
• Organize content, ads, and public relations efforts in one place
• Assign tasks using comments and track progress with real-time updates

4. Strategic Marketing Plan Template

A strong marketing strategy isn’t just about launching campaigns; it’s about playing the long game. ’s Strategic Marketing Plan Template helps businesses map out their big-picture vision. 

Use this marketing plan template to align every campaign, activity, and communication with your long-term growth. Set clear goals, refine your messaging, and select the right channels to engage your target audience effectively.

💫 Why you’ll love this template:

• Identify and refine your unique selling propositions
• Track progress towards KPIs with OKRs View and adjust strategy accordingly
• Share the template with stakeholders and team members to ensure everyone is on the same page

5. Content Marketing Plan Template

’s Content Marketing Plan Template helps you organize ideas, map out content across different marketing channels, and keep your marketing team aligned. 

From blog posts and email campaigns to public relations and a cohesive marketing communication strategy, this template ensures every piece of content aligns with your broader marketing goals.

💫 Why you’ll love this template:

• Outline content goals and key messaging to guide your content creation
• Plan and schedule posts across all marketing channels
• Open in 7 views, including Status, Publishing Dates, Department Timeline, and Content View
• Adjust your content plan regularly based on performance metrics

6. Content Plan Template

’s Content Plan Template gives your marketing team a structured way to plan, create, and track content across multiple marketing channels. No more last-minute scrambling—this template helps you stay ahead with a clear schedule, assigned tasks, and a focus on your target audience.

💫 Why you’ll love this template:

• Organize tasks, track progress, and stay on top of deadlines with this content calendar template
• Use Custom Fields, such as Writer, Assets Needed, Keywords, Purpose, and Content-Type, to better organize content
• Summarize your content based on priority with Content Plan View
• Monitor the progress of each content piece with the Approval Board View
• Use the Content Calendar View to get an overview of all your tasks 

7. Email Marketing Campaign Template

Emails are one of the most powerful tools to boost your marketing strategy. ’s Email Marketing Campaign Template helps you leverage these tools and craft targeted, well-timed emails that engage your target audience and drive conversions. 

This template allows you to organize prospect lists, create defined and automated workflows, track conversion rates, and more effortlessly with this template. 

💫 Why you’ll love this template:

• Save time by mapping out subject lines and messages beforehand
• Track and analyze key metrics like open rates, click-through rates, and conversion rates
• Schedule emails and automate follow-ups for efficiency

8. Ads Schedule Template

Planning an ad campaign? Don’t look further than ’s Ads Schedule Template! Use it to visualize the campaign timelines, track key metrics, and measure the success of each campaign easily. 

💫 Why you’ll love this template:

• Plan ad placements across social media, search, and display networks for optimal reach
• Keep budgets and deadlines in check with clear oversight
• Track the progress of each campaign with statuses, like Open, Approved, Blocked, Complete, and Delivered

9. Event Marketing Plan Template

Successful events don’t just happen; they’re built on solid planning and execution. ’s Event Marketing Plan Template helps you coordinate promotions, manage timelines, and align marketing communications to maximize attendance and engagement.

Whether it’s a product launch, conference, or webinar, this template ensures your marketing strategy stays on track.

💫 Why you’ll love this template:

• Track RSVPs, engagement, and post-event performance
• Define all your marketing tasks and update your status using the Marketing Tasks View
• Get an overview of your budget and money spent on each phase 
• Plot your tasks in a calendar to keep an easy track of timelines

10. Branding Template

A strong brand is the foundation of how your audience sees you. ’s Branding Template defines your core messaging, establishes unique selling propositions, and maintains consistency across all marketing communications. 

The template will help you build a library of branded assets, define your brand style, and establish yourself as a trustworthy and professional brand.

💫 Why you’ll love this template:

• Brainstorm ideas about your identity collaboratively using Docs 
• Organize logos, fonts, and design assets in one place
• Open in 8 views, such as the Branding Project Tasks, Calendar Schedule, For Client Approval, For Internal Approval, and Branding Board

11. Sales and Marketing Plan Template

Sales and marketing work best when they’re in sync. ’s Sales and Marketing Plan Template bridges the gap between teams, ensuring your marketing strategy supports your sales goals. 

From lead generation to closing deals, this template enables visibility across the pipeline so nothing falls through the cracks. It lets you set goals, make data-driven decisions, and identify areas for improvement within your collaboration workflows. 

💫 Why you’ll love this template:

• Align sales and marketing teams for successful campaigns 
• Set clear goals and share them seamlessly to ensure everyone’s on the same page
• Measure the actual performance against the set goals with Goals Table View

12. Campaign Tracking and Analytics Template

’s Campaign Tracking and Analytics Template is perfect for measuring your performance across multiple marketing channels. It lets you monitor key metrics, optimize marketing activities, and refine your marketing strategy for maximum impact.

Whether tracking ad performance, measuring engagement, or analyzing conversion rates, this template keeps all your data in one place for smarter decision-making. 

💫 Why you’ll love this template:

• Track campaign performance across digital, social, and public relations efforts
• Monitor KPIs like engagement, conversions, and ROI in one place
• Get an overview of all aspects of campaigns, including start date, budget, rate, KPIs, and links

13. Social Media Marketing Plan Template

Keeping up with social media content can feel overwhelming, but a solid plan makes all the difference. Use the Social Media Content Plan Template to organize, schedule, and track content across all different social channels. 

Use it to create consistent and high-quality content, schedule posts automatically, and provide a clear structure for tracking social media content. 

💫 Why you’ll love this template:

• Plan and schedule consistent posts across all social media platforms
• Organize content by themes, campaigns, or marketing activities
• Collaborate with teams to create, review, and publish content seamlessly

14. Marketing Calendar Template

Are you struggling to keep up with campaigns, deadlines, and launches? ’s Marketing Calendar Template has you covered! Plan, schedule, and manage all your marketing activities using one unified calendar view while tracking campaigns, automating tasks, and setting reminders for a seamless workflow.

💫 Why you’ll love this template:

• Centralize your marketing activities to ensure everyone is up to date
• Use reminders and automations so you never forget a task
• Open in 6 views, including the Marketing Process List View, the Marketing Projects List View, and the Budget Table View 
• Track budget and allocate resources with Budget Table View
• Create a smooth timeline for each activity with the Calendar View

Build Smarter Marketing Plans with

A successful marketing strategy requires clear goals, seamless collaboration, and data-driven decision-making. From aligning teams to managing campaigns across multiple channels, having the right tools can make all the difference in execution and impact.

With ’s powerful templates, planning becomes easier and execution smoother, and results speak for themselves. As the everything app for work, it goes beyond task management to help you streamline marketing workflows, automate repetitive tasks, and optimize campaign performance—all in one place. 

Sign up on today and start building smarter, more effective marketing plans! 🚀

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