Restocking soon
It took all of five minutes for the Galaxy Z TriFold to sell out online on January 30. Stock was also wiped out almost instantly at select physical locations in California and Minnesota where it was available.Samsung originally promised a restock, but the timeline remained a mystery. The wait may soon be over, according to South Korean outlet The Chosun Daily.
The publication says the device will be restocked in the US this month, but did not confirm a specific date.
The timing is notable, considering Samsung is rumored to launch the Galaxy S26 series later this month. However, given that only a few thousand units will be sold in the US, there’s no real danger of the device cutting into the demand for the Galaxy S26 Ultra.
The Galaxy Z TriFold isn’t a mass-market product, with Samsung reportedly having modest sales targets. That’s why the phone not only sold out in the US but also keeps selling out in South Korea, where it has already been restocked six times. The unusually high price of the device was expected to temper demand in the US, but the market response shows consumers are willing to pay a premium for a new form factor.
The success of the device also hints that Samsung’s standing in the premium segment — which consists of $600-and-up devices and is dominated by Apple with a 62 percent market share — is improving.
Novelty matters
The Galaxy Z TriFold is more than a gimmicky gadget with three screens. It represents a burgeoning category that offers the best of phone and tablet tech.
The early demand for the TriFold likely came from early adopters, power users, and tech enthusiasts, meaning this limited run may not be a perfect barometer for long-term success.
Regardless, even a few thousand units sold at $2,900 a pop is no small feat, and Samsung restocking the device is a sign that demand was high enough.
A bold strategy
Releasing TriFold inventory before the Galaxy S26 hits stores in March will give TriFold fans a chance to grab a device they actually want, rather than settling for a traditional flagship.
