By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
World of SoftwareWorld of SoftwareWorld of Software
  • News
  • Software
  • Mobile
  • Computing
  • Gaming
  • Videos
  • More
    • Gadget
    • Web Stories
    • Trending
    • Press Release
Search
  • Privacy
  • Terms
  • Advertise
  • Contact
Copyright © All Rights Reserved. World of Software.
Reading: New iPhone ad promotes a cool, hidden feature for the latest Pro models
Share
Sign In
Notification Show More
Font ResizerAa
World of SoftwareWorld of Software
Font ResizerAa
  • Software
  • Mobile
  • Computing
  • Gadget
  • Gaming
  • Videos
Search
  • News
  • Software
  • Mobile
  • Computing
  • Gaming
  • Videos
  • More
    • Gadget
    • Web Stories
    • Trending
    • Press Release
Have an existing account? Sign In
Follow US
  • Privacy
  • Terms
  • Advertise
  • Contact
Copyright © All Rights Reserved. World of Software.
World of Software > News > New iPhone ad promotes a cool, hidden feature for the latest Pro models
News

New iPhone ad promotes a cool, hidden feature for the latest Pro models

News Room
Last updated: 2025/11/24 at 10:59 AM
News Room Published 24 November 2025
Share
New iPhone ad promotes a cool, hidden feature for the latest Pro models
SHARE
Apple UK has released a new television ad for the iPhone 17 Pro and iPhone 17 Pro Max models. With the powerful new A19 Pro application processor (AP) powering the two Pro=branded phones, Apple was concerned that its premium handsets would literally be hot, as in hot to the touch, when the APs were handling complex tasks. So this year’s iPhone 17 Pro and iPhone 17 Pro Max models feature a simple tool used to dissipate the heat generated by the processor and move it away from the vulnerable chipset.

Apple adds a vapor chamber to keep the iPhone 17 Pro running at peak performance

This tool is the vapor chamber, a metal container containing a fluid that is sealed inside. When a heat source (for example, the A19 Pro’s CPU or GPU) gets hot at the chamber’s contact point, the liquid inside the chamber absorbs the heat and it turns into vapor (gas). The gas moves away from the contact point and spreads throughout the chamber. Thus, heat that might have slowed the performance of the processor is smartly moved away from the chip. When the vapor reaches the cooler end of the chamber, condensation returns it to its original liquid form. The cycle repeats.

Before you start to give Apple praise, you need to understand that the iPhone is far from being the first smartphone to employ a vapor chamber. The ASUS ROG gaming phone is considered to be the first to use a vapor chamber in 2018. Samsung and LG were both among the first phone manufacturers to include this useful cooling tool in their phones. So yes, Apple is once again coming late to the party.

But Apple might be the first to promote this feature in a clever 30-second ad. The ad starts with a sweat-drenched man jogging in a desert. It’s obviously very hot and the sounds of an approaching thunderstorm can be heard. A single drop of rain lands on the man giving him extra energy. As the voice over announcer says, “The Apple A19 Pro chip is vapor-cooled. Because when you run cool, you can push your limits and juggle a ridiculous load of challenging tasks effortlessly.”

Apple promotes the vapor chamber as a tool to keep the iPhone 17 Pro running fast

To show this concept visually, after absorbing the single drop of water, the man in the desert starts running at a faster pace. He runs his fingers through the keys of an extra-long piano with one hand while solving a Rubik’s Cube with the other. He also accomplishes a few other feats of super strength before we see the words, “Vapor cooled for serious performance” appear on the screen. That is followed by an image of the A19 Pro chip and the iPhone 17 Pro in Cosmic Orange.

If you’ve been using the iPhone for a few years, you might notice that thanks to the vapor chamber, the Phone 17 Pro models do not attempt to bake your hands allowing the device to deliver peak performance, which happens to be the name of this ad. Cool.

Unlimited plans for $15/mo at Mint!

Unlimited plans for $15/mo at Mint!

Mint Mobile is also offering an incredible bargain for those seeking unlimited data! The carrier’s latest deal lets you grab any unlimited plan for just $15/mo, bringing the 12-month Unlimited plan to $180 instead of $360.


Buy at Mint Mobile

Read the latest from Alan Friedman

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Twitter Email Print
Share
What do you think?
Love0
Sad0
Happy0
Sleepy0
Angry0
Dead0
Wink0
Previous Article Dell Pro Max with GB10 Arrives For Linux Performance Benchmarking Review Dell Pro Max with GB10 Arrives For Linux Performance Benchmarking Review
Next Article Best Massage Guns for 2025: Personal Trainer Tested Best Massage Guns for 2025: Personal Trainer Tested
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

248.1k Like
69.1k Follow
134k Pin
54.3k Follow

Latest News

I’ve reviewed some of 2025’s best TVs and these are the 5 Black Friday TV deals I recommend
I’ve reviewed some of 2025’s best TVs and these are the 5 Black Friday TV deals I recommend
Gadget
We Finally Know When Gemini Will Officially Replace Google Assistant – BGR
We Finally Know When Gemini Will Officially Replace Google Assistant – BGR
News
AlmaLinux 10.1 Released – Complete With Btrfs Support
AlmaLinux 10.1 Released – Complete With Btrfs Support
Computing
AI customer service and employee tools take center stage –  News
AI customer service and employee tools take center stage – News
News

You Might also Like

We Finally Know When Gemini Will Officially Replace Google Assistant – BGR
News

We Finally Know When Gemini Will Officially Replace Google Assistant – BGR

3 Min Read
AI customer service and employee tools take center stage –  News
News

AI customer service and employee tools take center stage – News

12 Min Read
Senate Democrat asks Trump for TikTok divestiture details
News

Senate Democrat asks Trump for TikTok divestiture details

0 Min Read
Amazon’s Starlink competitor is launching with ‘world’s fastest satellite internet antenna’
News

Amazon’s Starlink competitor is launching with ‘world’s fastest satellite internet antenna’

2 Min Read
//

World of Software is your one-stop website for the latest tech news and updates, follow us now to get the news that matters to you.

Quick Link

  • Privacy Policy
  • Terms of use
  • Advertise
  • Contact

Topics

  • Computing
  • Software
  • Press Release
  • Trending

Sign Up for Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

World of SoftwareWorld of Software
Follow US
Copyright © All Rights Reserved. World of Software.
Welcome Back!

Sign in to your account

Lost your password?