SAMSUNG is expanding its latest premium TV range after unveiling a colossal 115-inch model earlier this year.
The biggest of the bunch doesn’t come cheap, at about £30,000 in the company’s home nation South Korea.
Samsung‘s Micro RGB TVs use a whole new technology to give viewers “lifelike” colours.
It does this by adopting red, green, and blue LEDs that each emit light independently, which is different to standard LED-backlit TVs that tend to use white or blue LEDs as a backlight.
Samsung says the change allows the screens to show “ultra-precise light control and improved colour accuracy”.
They’ve also deployed a special glare-free technology to make the display visible in a variety of lighting conditions.
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And there’s some audio upgrades as well.
This includes Dolby Atmos for multidimensional sound, Adaptive Sound Pro for optimised clarity based on room and content types, and Q-Symphony, which connects TV speakers with compatible Samsung devices to deliver a deeper soundstage.
The 115-inch model was launched earlier this year but the size and price is probably not something for most households.
So now Samsung has introduced more sizes.
These are: 55-inches, 65-inches, 75-inches, 85-inches and 100-inches.
It’s not clear how much they’ll cost yet.
“With Samsung’s latest technology, our Micro RGB portfolio delivers vivid colour and clarity that make movies, sports and TV shows feel more expressive and engaging,” explained Hun Lee, Executive Vice President of the Visual Display (VD) Business at Samsung Electronics.
“By expanding the line-up for 2026, we’re establishing a new premium category with sizes that span the full range of modern living spaces while maintaining our highest picture standards.”
The line-up is expected to be showcased at the Consumer Electronics Show (CES) which is held in Las Vegas at the start of January 2026.
Samsung – a brief history
Here’s what you need to know…
- Samsung is known locally as a “chaebol”, which means “business conglomerate”
- It was founded by Lee Byung-chul in 1938 as a trading company
- But over several decades, it branched out into food processing, insurance, textiles and retail
- It wasn’t until the late 1960s when Samsung entered the electronics industry – for which it’s best known in the west today
- It also launched businesses in construction and shipbuilding in the 1970s
- Today, Samsung’s most important sources of income are its smartphones and computer chips
- More than 262,000 staff are employed by Samsung globally
Image credit: Getty
