Released in 2006, Roblox grew from obscurity into a gaming juggernaut, culminating in a multi-billion-dollar public stock offering in 2021 — and controversy about its monetization model that relies on children. Here’s what you need to know about the game.
Roblox is a video game and creation platform available on most mobile devices, consoles, and PCs. Players choose from experiences built by developers and can use in-app purchases for in-game content and other perks.
Due to the platform’s cutesy design and the freedoms it provides to players, Roblox has become a standout hit among children. The pandemic only spurred its growth as adults sought alternate incomes in development and children were stuck at home playing games. These forces combined to create the giant that Roblox is today.
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