LinkedIn is an excellent social media platform for expanding your network, identifying candidates for your job openings, and generating high-quality leads.
The problem is that it’s tough to scale your operations on LinkedIn if you’re doing it manually. Luckily, modern LinkedIn bots can reach out to thousands of prospects without compromising the quality of your outreach.
So, we have tested 35 great tools to help you pick the one that best suits your needs.
What is a LinkedIn bot?
A bot in LinkedIn is software that can independently and automatically perform actions on this social platform without human help or involvement.
LinkedIn bots can handle a wide range of time-consuming tasks, such as visiting profiles to gather useful information, sending connection requests, endorsing skills, and even delivering personalized automated messages.
Typically, sales teams and digital marketers utilize these types of LinkedIn bots to significantly enhance the efficiency of their work. Usually, sales teams and digital marketers use these types of LinkedIn bots to improve the efficiency of their work. They achieve this by reducing the number of repetitive tasks in their lead generation routines. It lets them focus on more valuable tasks, such as strategic planning.
How do LinkedIn bots work?
LinkedIn bots work by mimicking human interaction on the social platform. They are using algorithms to:
- Navigate their way through LinkedIn
- Find the proper accounts using either LinkedIn’s search or its internal logic
- Perform actions on these social media accounts.
While different types of both can perform a large set of tasks on LinkedIn, the most popular actions that they are programmed to do are:
Finding people: You can specify your requirements to LinkedIn bots regarding the type of people you’re looking for, and they will find them on LinkedIn. The requirements can include their geographical location, industry, profession, and other relevant factors.
Sending them connection requests: bots can send a request under your name to connect with the profile of the person you’re interested in. They can also generate and send connection messages, increasing the chances of the person accepting your request.
Credit: LinkedIn
Sending messages: They can also send one or multiple LinkedIn messages to your connections. Advanced bots will let you personalize the LinkedIn bots’ message you’re sending to your target audience.
Visit profiles: bots can also conduct a user profile visit to gather valuable information about the person or send them a notification that you have visited their profile.
Make endorsements: They can also endorse specific skills of the person you’re engaging with to increase the chances of you building a relationship with them.
Advanced bots can also perform multiple actions based on the behavior of the person they are interacting with.
However, be cautious of how the bot operates. While the majority of bots are safe and do not trigger automation warnings, some can easily get you banned on LinkedIn.
Automate LinkedIn Messaging to Reach 10X More Users
Effective and high-quality messaging is a key factor in building successful business relationships with partners, leads, and job candidates. When you’re engaging with each of your connections one by one, you can take your time to craft a compelling message and spark their interest in collaborating with you.
While manually messaging each connection significantly increases the quality of your communication, it’s challenging to scale. You can’t simply start messaging 10x more people per day. You’ll need to hire additional team members, train them, and oversee the quality of their manual work. It means a sharp increase in your budget, along with an extra management overhead.
With modern bots, however, you can easily target thousands of people on LinkedIn without compromising the quality of communication. Thus, scaling your operations is as easy as instructing the LinkedIn bots to target a larger audience.
What Kinds of Messages Can You Automate?
As we listed above, bots can perform a wide variety of actions, including endorsements and profile visits. However, practice shows that the single most valuable task they can do for you is talking to people.
Luckily, modern advanced bots come with a selection of ways you can communicate with your target audience, including:
- Messages inside connection requests: as the name implies, this is the first message you send to your target audience. Here, you explain the reason you want to connect and highlight the value they will get from collaborating with you.
- Welcome messages: These are the LinkedIn bot messages you send to your connection as soon as they accept your request. It’s usually a thank-you note along with a call to action for the next step in your work together.
- Follow-ups: If the connection did not respond to your previous message, LinkedIn bots can automatically send a follow-up.
- Messages to LinkedIn groups: You can also auto-send messages to all people in a specific LinkedIn group.
- Event-related messages: Bots also allow you to message the participants of a specific LinkedIn event.
Usually, the best practice is to chain several of these messages together in your auto-message sender sequence. For instance, you can start with a connection message where you highlight the way your software (assuming you’re doing SaaS sales) can solve their problems. Next, you send a welcome message and send an invite for a demo.
After the demo, you can send a thank-you note along with links to additional resources where they can read more about your product.
Now that we have a clear understanding of the capabilities and benefits of LinkedIn bots, let’s take a look at several specialized types of these bots. We will also see how they can help you with your day-to-day tasks.
LinkedIn Connection Bot
A connection bot lets you automatically manage your LinkedIn connection requests. Specifically, you can use these LinkedIn bots to:
- Send connection requests to new people on LinkedIn.
- Send requests to the second or third connections of your LinkedIn account.
- Remove connection requests if people you’ve sent the request to have ignored it.
Here’s what the configuration looks like for LinkedIn bots that send requests to your 2nd and 3rd connections.
Image credit: LinkedHelper
As you can see from the screenshot, connection bots can also perform follow-up actions after sending the connection. It includes checking who has accepted your invite. By knowing who has connected with you, you can then send them bulk welcome messages.
How a LinkedIn connection bot works
These kinds of LinkedIn bots are highly customizable and can allow you to manage your connections in various ways. However, the most common way of using it involves these steps:
- Defining the target audience: you either add search criteria or set up LinkedIn bots to target your 2nd and 3rd connections.
- Drafting the connection message: You can create a personalized message template using the contact’s name, company, position, and more.
- Setting follow-up actions: these can be deleting ignored requests, sending welcome messages, and more.
- Launching the bot: Starting LinkedIn bots and watching it automatically find people from your target audience and send them connection requests.
Some of the best use cases for this kind of LinkedIn bots include:
- Generating leads by reaching out to potential clients.
- HR and recruitment can be achieved by connecting with promising candidates.
- Business networking by increasing your LinkedIn network size with relevant people.
The list of use cases here is not exhaustive, as you can find your reason to take advantage of doing scaled LinkedIn connection management.
LinkedIn Follower Bot
As the name implies, these bots are optimized for finding the right people for you and following them. However, they are not just limited to following people. They can also see and follow companies, pages, causes, and more. The third way a follower bot can work is by inviting others to follow you.
LinkedIn bots can reach out to our connections and send them a follow request for our profile. The bots can also send follow-up requests for your company, group, and event.
How a LinkedIn follower bot works
These LinkedIn bots are relatively simple in their operation. To get it running, you need these steps:
- Decide on the criteria for profiles, companies, or groups you want to follow.
- Set up those criteria in the bot settings.
- Start the bot, and it will start searching for relevant profiles or pages and following them automatically.
Some of the most advanced bots will also continuously monitor and scrape information from your target profiles and pages. You can later use it to improve your targeting or messaging.
The LinkedIn follower bot is quite helpful in these scenarios:
- Market research: When you want to follow the latest updates from certain people or companies.
- Content curation: It refers to aggregating valuable information about your audience.
- Brand visibility: Following your target audience exposes your brand to them.
Regarding the LinkedIn bots’ setting that invites your connections to follow your page, its major use case is also about improving brand visibility.
LinkedIn Commenting Bot
This category of bots is more about increasing engagement with your target audience. The commenting bots can find relevant LinkedIn posts by the profiles and companies you’re interested in and make helpful comments there.
The beauty of these LinkedIn bots is in their ability to autonomously find relevant posts and articles and write helpful comments there with minimal input from your side.
How a LinkedIn commenting bot works
As mentioned, these LinkedIn bots are highly autonomous. So, setting it up is relatively straightforward:
- Define your target audience and let the bot collect their profiles.
- Set up the number of likes and comments you want the bot to leave for each profile.
- Run the bot.
Thanks to its smart algorithms, these LinkedIn bots will continuously monitor posts and articles for each profile you target, draft a helpful comment, and post it under these posts.
These kinds of LinkedIn bots are highly valuable for these use cases:
- Brand visibility: your likes and comments make your brand name appear in the posts of others – increasing your brand reach.
- Thought leadership: Helpful comments under professional articles improve your reputation as an expert in that field.
- Engagement: Likes and comments on your target audience’s posts help you engage with them and increase their chances of conversion.
Considering the use cases listed here, these LinkedIn bots are pretty universal and can prove to be helpful to marketers, sales teams, and recruiters.
LinkedIn Job Application Bot
This specific type of bot is a bit different from the rest, considering the kind of users for whom it’s valuable. While the rest is great for marketers and salespeople, these are LinkedIn bots for job applications.
The job application bot will find jobs relevant to you and apply to them.
These bots take advantage of the Easy Apply feature that lets you apply for a job with a single click using your profile info.
How a LinkedIn job application bot works
Setting up this kind of LinkedIn bot is pretty easy as well:
- Define the job criteria, including profession, level, and location.
- Set up the bot to search for suitable job postings on LinkedIn.
- Run the LinkedIn bot and watch it automatically apply for suitable jobs for you.
As already mentioned, the main use case for this kind of LinkedIn bot is for job seekers who want to save time on applying for jobs.
LinkedIn Lead Generation Bot
This is one of the most complex and valuable categories of bots out there. Unlike other bots that perform 1-2 actions, this one consists of a chain of actions that find, connect with, and nurture your leads.
To build a LinkedIn bot like this, you will need to take advantage of all the features that LinkedIn automation bots offer.
Image Credit: LinkedHelper
The screenshot here displays a list of templates with chains of actions, including those specifically designed for lead generation.
How a LinkedIn lead generation bot works
You usually create this LinkedIn outreach bot by creating a sequence of actions like:
- Using a LinkedIn search URL to find people.
- Sending a connection request.
- A welcome message
- Comments under posts, sales offers, follow-up messages, and more.
The sequence you will end up choosing will depend on your lead generation strategy.
In terms of use cases, the lead generation bot is ideal for both marketing and sales teams whose primary goal is to automate a portion of their lead generation pipeline.
Best 35 LinkedIn Bots Compared:
To help you find the best LinkedIn bot for your specific use case, our team has tested 35 of the best LinkedIn bots out there. Here are the results.
| LinkedIn Bot | Price | Free Trial | Key Features | G2 Rating |
|---|---|---|---|---|
| Linked Helper | $15/mo | 14-day | Advanced automation, CRM, campaign management | 4.6/5 |
| Expandi | $99/mo per user | 7-day | Cloud-based LinkedIn bot, human-like behavior, dedicated IP address | 4.2/5 |
| Skylead | $100/mo per user | 7-day | Multi-campaign LinkedIn outreach, smart sequences, personalization | 4.5/5 |
| Dripify | $39/mo | 7-day | Automated messaging, lead management, detailed analytics | 4.5/5 |
| Octopus CRM | $9.99/mo | 7-day | Profile views, connection requests, messaging | 4.4/5 |
| Dux-Soup | $11.25/mo | N/A | Profile visiting, tagging, and prospect management | 4.3/5 |
| Meet Alfred | $29/mo | Available | Campaign monitor, analytics | 3.3/5 |
| Zopto | $197/mo | N/A | Filtering, engagement levels | 4.4/5 |
| Waalaxy | $88/mo | Free plan available | CRM integration, cloud-based LinkedIn bot | 4.6/5 |
| Salesflow | €99/mo | Available | Personalization, live insights | 4.3/5 |
| We-Connect | $69/mo | 14-day | Cloud-based, auto-reply, smart sequences | 4.6/5 |
| LinkedFusion | $65.95/mo | Available | Cloud storage, smart inbox | 3.3/5 |
| Lead Connect | $25.95/mo | Free plan available | Templates, team blacklist | 4.2/5 |
| SalesRobot | $99/mo | 14-day | AI assistant, whitelabel | 4.8/5 |
| PhantomBuster | €56/mo | 14-day | LinkedIn Network booster, data enrichment | 4.3/5 |
| TexAu | $79/mo | 14-day | Auto-endorse, data enrichment | 4.3/5 |
| Evaboot | $49/mo | N/A | Data cleaner, email bot | 4.6/5 |
| Lempod | $3.99/pod | N/A | Engagement pods, AI comments, LinkedIn Sales Navigator | 3.5/5 |
| LaGrowthMachine | €50/mo | 14-day | Automated conversion, lead list management | 4.6/5 |
| Taplio | $49/mo | Available | AI generation, viral post library | 3.3/5 |
| LiProspect | $49.95/mo | 15-day | Cloud-based, smart inbox, content scheduling | 4.6/5 |
| LinkedCamp | $69/mo | Available | Data-driven LinkedIn connections, AI appointments | 4.2/5 |
| Closely | $70/mo | N/A | Publicly available data scraping, email extractor | 4.6/5 |
| LeadFuze | Custom | N/A | Market search, data intelligence | 4.6/5 |
| Aeroleads | $39/mo | Available | Chrome extension, email validation | 4.0/5 |
| Snov.io | $30/mo | Available | Create Multichannel campaigns, email verifier | 4.6/5 |
| Lusha | $37.45/mo | Free plan available | Prospecting, API | 4.3/5 |
| Hunter.io | €34/mo | Free plan available | Both LinkedIn id and Email finder, intent signals | 4.4/5 |
| Reply.io | $49/mo | Free plan available | AI variables, Chrome extension | 4.6/5 |
| Outreach.io | Custom | N/A | Sales engagement, deal management | 4.3/5 |
| Apollo.io | $49/mo | Free plan available | Call assistant, pipeline builder | 4.7/5 |
| HubSpot Sales | Pricing varies | N/A | Data fusion, drip campaigns, CRM integration, multi-channel outreach, CSV file import | 4.4/5 |
| LeadIQ | $36/mo | Free plan available | Tech stack sync, job tracker | 4.2/5 |
| ZoomInfo | Custom | N/A | Cloud integration, people search | 4.5/5 |
| Seamless.ai | Custom | Free plan available | Prospector, pitch intelligence | 4.4/5 |
By examining the various pricing options and features offered by the LinkedIn bots in this list, we can conclude that LinkedHelper provides the best value for your investment when compared to other tools. For $15/mo, it comes with a user-friendly automation suite that runs on a desktop environment, ensuring no issues with LinkedIn bot policies.
Frequently Asked Questions
1. Are LinkedIn bots allowed?
Yes, assuming the bot runs on a desktop environment, it is allowed to run on LinkedIn. LinkedIn does have a bots policy, but using a desktop is safe for it.
2. Is there a bot for LinkedIn?
Yes, there is a wide variety of bots for every taste and need. 3. How to use the LinkedIn AI bot?
3. Is LinkedIn automation illegal?
If the bot is running on a desktop environment, it is safe to use it. LinkedIn won’t log it as suspicious activity.
